Teddy
[ Tea Infuser ]
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[ The Teddy Tea Infuser is an all-in-one solution for precise tea brewing delivered in an easy to carry mug. ]
[ Inspired by the minimalist aesthetic and high precision of Fellow, the Teddy explores a product offering outside of their current line while maintaining their design ethos and commitment to precise home brewing tools. ]
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[ Fellow is an intentionally slow-to-market brand specializing in high-quality, high-functioning, minimalist tools for home brewing. ]
[ Tea is steeped in a rich history rooted in cultural identity, ceremony, and social gathering, making it the most consumed drink in the world next to water generating $16.62 billion in the US alone. How might Fellow bring their award winning level of precision and attention to detail to the specialty tea market? ]
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[ Powder coat finish, vacuum insulated bottle, debossed water measurements, fine mesh strainer, water catch, glass dial, temperature control, timer, USB-C chargeable internal battery. ]
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[ In addition to its aesthetics, it was important to consider how the Teddy Tea Infuser would be used. In celebrating the rich history of ceremony, the interaction between user and product was designed to be tactile, intentional, and satisfying. ]
i. remove bottle from base
ii. add tea to infuser
iii. set water temperature & time
iv. when water is heated, flip bottle over
v. steeping time automatically begins
vi. flip over to drain tea
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[ The key to the perfect cup of tea is precise water temperature, precise water to tea ratio, and precise steeping times. The biggest obstacle is in combining all the technology necessary for a high level of precision, while retaining mobility and elevating the experience of brewing tea. ]